Common Core State Standard L.CCS.1/2/3/4 Grades 6-12: Video of a current news event is presented for discussion to encourage student participation, but also inspire the use of evidence to support logical claims using the main ideas of the video. Students must analyze background information provided about a current event, draw out the main ideas and key details, and review different opinions on the issue. Then, students should present their own claims using facts and analysis for support.
11/02/2026
Brands are encouraging models to sign away their AI rights
Contracts are asking models to sign away their rights, allowing brands to alter which body parts appear in the images. The fine print reveals that brands are permitted to use a digital replica of the model. Brands can control how a model’s likeness is used, even swapping features, such as placing another model's eyes onto their face. Using these AI tools saves brands a substantial amount on production costs, driving widespread adoption of AI across the industry.
■Class discussion: Is using AI replicas or generated models more appealing or less appealing to you as a consumer? How will the use of AI in advertising affect the models who used to work with the brand? Do you think AI-generated images will completely replace models in the future? If you owned a brand, would you use AI-generated models? Why or why not? What details do you look for to determine if a model in an ad has been generated by AI? Could you spot the difference between a real model and an AI-generated one?
