12/05/2022
Why don't more streaming services debut their films in theaters?
Movie theaters are no longer the main way to release a new movie, like Netflix's “Knives Out” sequel "Glass Onion." The film made an estimated $13 million in a one-week limited theatrical run and is headed to streaming before Christmas. But, experts say the film could've made $200 million in ticket sales with a longer run. Netflix's chief priority is streaming, and having exclusive titles that audiences can't watch anywhere else. Other streamers are doing the same with projects like Disney's "Disenchanted," Apple's "Causeway," and HBO Max's "A Christmas Story Christmas."
■Class discussion: When was the last time you went to a movie theater? Where do you see most of the new films you see, in theaters or on television? Do you and your family use streaming services like Netflix, Disney or Apple? To qualify for Academy Awards, a film must be shown in theaters for at least seven days. Can movie theaters survive when films appear on streaming services after such short runs or with no theatrical release? Do you enjoy sharing movies with large audience? Would you enjoy a concert or play on a video screen or is better to be part of a live audience?